The Importance of Effective NDC Strategies

How to Deliver Effective NDC Strategies Over the last few years, New Distribution Capability (NDC) has caused excitement, and apprehension in equal measure for airlines. The opportunities for revenue generation are huge, but delivering the right NDC strategy has caused many to approach their strategies cautiously. Let’s look at the current state of play, and explore a few ways airlines can implement effective NDC strategies. The Promise of NDC NDC is designed to modernize airline distribution by enabling richer and more dynamic content and more personalized offers directly to consumers.…

Air travel data market set to see huge growth by 2030

Air travel data market set to see huge growth

Air Travel data intelligence plays a vital role in optimizing operations, improving passenger experiences, and driving profitability in the air travel industry. In a recent market report, it was revealed that the aviation analytics market, focused on leveraging data-driven insights, has experienced significant growth. Research indicates that this market was valued at USD 2.5 billion in 2021 and is projected to reach USD 6.92 billion by 2030, with a compound annual growth rate (CAGR) of 12.3%. It is perhaps not surprising that this growth is so substantial. Airline Revenue Managers, Distribution teams, and Network Operations professionals are increasingly turning to data to help them make more profitable, more efficient, and better…

Solar Eclipse: A New Airline Revenue Management Strategy?

Solar Eclipse

On April 8th, a total solar eclipse will take place. Not only is this an awe-inspiring natural phenomenon, but it is also causing quite a stir among air travel passengers, as many, desperate to get as close to the action as possible, look to air travel during it. This has, of course, led to a spike in demand for flights, and airlines have been quick to capitalize on this demand to optimize their pricing. So, it begs the question, is a natural phenomenon such as an eclipse, Aurora Borealis, or…

FareTrack Welcomes Mahesh Khanna as Business Development Director

FareTrack, a leading provider of data intelligence solutions for the airline industry

FareTrack, a leading provider of data intelligence solutions for the airline industry, is thrilled to announce the addition of Mahesh Khanna to their team as Business Development Director. With an extensive background in the travel sector, Mahesh brings a wealth of experience and expertise to further strengthen FareTrack’s position in the market. As a seasoned business development professional, Mahesh has made significant contributions to revenue management and pricing teams in various airlines by providing them with competitive airfare data and analytical solutions. His deep understanding of the air travel industry…

FareTrack Revolutionizes Airline Data Intelligence with Optimize: A Groundbreaking Approach to Competitor Behavior Analysis

Product Lunch

FareTrack, the leading data intelligence provider for modern airlines, has unveiled its latest innovation: Optimize, a cutting-edge behavioral analysis tool. This ground-breaking solution is set to transform airline fare strategies by providing in-depth insights into airline competitors’ pricing behavior. Unlike any tool currently available in the market, Optimize leverages its advanced technology to analyze millions of data points, empowering airline revenue and pricing teams with unprecedented visibility into their competitors’ pricing behavior. By tracking and monitoring competitor pricing behavior, Optimize equips airlines with the ability to anticipate the probability of…

TARMAC and FareTrack Partner to Provide Enhanced Competitive Airfare Data Solutions for the Latin American Airline Industry

FareTrack, the Aggregate Intelligence owned data solution

FareTrack, the Aggregate Intelligence owned data solution provider for the airline industry, and TARMAC, the leading provider of revenue management and pricing advisory services for the Latin American Airline industry, is excited to announce its partnership. In a highly competitive and volatile aviation industry, access to accurate information is critical for airlines to optimize inventory and make revenue-impact decisions. Having multiple options for competitive fare data is essential for airlines to make informed decisions in such an environment. This partnership between FareTrack and TARMAC, will expand its portfolio of competitive…

Update on Summer 2022 airline schedule changes in light of strikes

Update on Summer 2022 airline schedule changes in light of strikes

A few days ago, in light of suggested cabin crew strike actions over the weekend, we checked RyanAir schedule changes. Last week, the change between Friday 17 to Tuesday 21 June was applied on about 5% of RyanAir routes, and we have accepted this number as a regular schedule change pattern. Let’s now look at what happened with schedules closer to the striking weekend, Friday 24 June. First, we notice a change in the number of total RyanAir flights. On 4,656 routes RyanAir operated 93,950 flights, which is 405 less…

Summer 2022 airline schedule changes in light of strikes

Summer 2022 airline schedule changes in light of strikes

According to many news sources trade, unions representing the cabin crew of Ryanair plan a strike later in June this year. If trade unions cannot come to an agreement with the board, the strikes will cause major passenger disruptions in the middle of the holiday season, which is observing a record boom in passenger flow after two years of pandemic restrictions. But few people know that aside from strike disruptions, changing schedules, cancelling, or launching new routes are quite normal for airlines like Ryanair, and they happen all the time.…

Does environmental sustainability present opportunities for airline revenue managers?

Does environmental sustainability present opportunities for airline revenue managers?

Customers choose flights for many reasons, including meals, entertainment, and baggage allowance. So will the eco-friendliness of a flight be a new consideration for airline revenue managers? Since the end of 2021, Google Flights have been reporting the carbon dioxide emissions estimate for each flight – so it is now a readily available and visible element of passenger itineraries. With Google pulling focus on the subject, travellers can now actively choose flights with less polluting features. As a result, Google search data shows that eco-friendly travel options have increased more…

Are Airlines Harmed When OTAs Undercut Their Rates?

Airline Rate Parity, Rate Parity in Airline, Rate Parity

Online Travel Agents (OTAs) have a symbiotic relationship with airlines. OTAs help airlines promote and sell their flights, and, in return, OTAs receive a commission. However, as beneficial as this relationship is for both parties, it is not always harmonious. It is not uncommon for OTAs to reduce ticket prices, undercutting the brands in the process. Due to the pandemic, airline brands have suffered dramatic decreases in ticketing. OTA sales have also fallen and they are under pressure to generate revenue. Unfortunately, a portion of OTAs are doing that by…