Tag: Rate Parity

FareTrack Revolutionizes Airline Data Intelligence with Optimize: A Groundbreaking Approach to Competitor Behavior Analysis

FareTrack

FareTrack, the leading data intelligence provider for modern airlines, has unveiled its latest innovation: Optimize, a cutting-edge behavioral analysis tool. This ground-breaking solution is set to transform airline fare strategies by providing in-depth insights into airline competitors’ pricing behavior. Unlike any tool currently available in the market, Optimize leverages its advanced technology to analyze millions of data points, empowering airline revenue and pricing teams with unprecedented visibility into their competitors’ pricing behavior. By tracking and monitoring competitor pricing behavior, Optimize equips airlines with the ability to anticipate the probability of…

Rate parity for airlines: 90% of flights on popular route are being over and undercharged

FareTrack

In a recent research piece, we used FareTrack data to look at the topic of rate parity for airlines. The results were striking, with only 10% of airlines on a popular route actually being in parity. Let’s take a look at this challenge, and explore just how much of an issue it is for airlines. So, perhaps the most obvious place to start is actually looking at what rate parity actually is. In simple terms, parity in airlines means maintaining consistency in fares across various distribution channels. If an airline…